Brandon Meier

Brandon Meier joined the Nebraska Athletic Department in October of 2018 as the Senior Associate AD for Marketing & Multimedia.  As a member of the executive team, Meier leads many of Nebraska’s external departments including Community and Government Relations, Creative & Emerging Media, HuskerVision, Licensing, Marketing & Fan Experience and Spirit.  He also oversees Nebraska’s multimedia rights partnership with PlayFly and serves as the liaison to The Big Ten Network and adidas.

A Nebraska native and UNL graduate, Meier returned to Nebraska after working for the Houston Rockets and Oklahoma Sooners. While earning his bachelor’s and master’s degrees from Nebraska, Meier worked as a student assistant and video producer for HuskerVision.  Working under HuskerVision founder Jeff Schmahl, Meier was part of the first video production department in intercollegiate athletics.

In 2023, Meier led the efforts to organize and execute Volleyball Day in Nebraska and produced a book titled, “Memorial Stadium: 100 Years Through These Gates”. Known for his expertise in marketing and fan experience, Meier’s creative team transformed the Memorial Stadium game day experience in 2018 introducing the stadium light show which included fireworks, pyrotechnics, lasers, and a drone show. Meier sits on the Memorial Stadium modernization committee and leads the department’s efforts around data analytics.

At Oklahoma, Meier led a media transformation in intercollegiate athletics. During his tenure OU became an industry leader in a variety of areas including TV production, video board production, digital signage and video delivery over a variety of digital platforms. With 17 full-time and 100 part-time employees, many of whom were students at Oklahoma, Meier oversaw one of the largest broadcast departments in college or professional sports.

While Meier's cutting-edge approach and commitment to excellence put OU at or near the top of video and television production at the intercollegiate athletics level, his impact was much greater on those who worked with him. He actively cultivated a strong, working relationship with the Gaylord College of Journalism and Mass Communication and its students were the beneficiaries of this relationship. Students fill many of the key spots in everything that Meier's group produced. As a result, production assistants who worked for SoonerVision and graduated from OU have a major impact in the sports industry.

Among the projects that flourished under Meier's leadership was the creation of the first University-produced TV partnership with FOX Sports. The partnership resulted in more than 2,000 hours of OU content on FOX Linear TV platforms in the first year of Sooner Sports TV in 2012-13. He and his team produced more than 110 live OU sporting events for television in 2013-14, expanding the visibility of the Sooner teams, the access for Sooner fans and giving real-world experience to the many students who work with SoonerVision.

Meier has produced and directed three documentaries on the history of OU football, Birth of a Champion 1895-1946, Legacy of Winning 1947-1963, and Dynasty of Championships 1964-1988. Meier was literally involved in this project from the beginning as he and his staff oversaw the transfer of disintegrating and rare 16mm canisters of film to digital files and then cataloging all the miles and miles of film to produce one of the most comprehensive video archives for one of the top football programs in the country.

Meier's career began in North Platte, Neb., as a photographer/reporter for KNOP-TV, his hometown. Meier earned his bachelor's degree in broadcast journalism and his master's degree in integrated marketing and communications from the University of Nebraska.

From Nebraska, Meier headed to Houston where, from 2003-2007, he worked as the production manager/producer for the Houston Rockets. He operated the video systems inside the Toyota Center and led the in-game production for the Houston Rockets.

He and his wife Beth, have a son, Brady, and daughter, Bailey.