Kassidy Otteman joined Husker Athletic Partners as the digital media & strategy manager in July 2023, leading the digital strategy and operations for Huskers.com and the Huskers App. Otteman works closely with Nebraska Athletics and Playfly Sports to develop and execute strategies designed to grow the Husker digital audience, maximize partnership opportunities and drive revenue.
She oversees the performance and evolution of Nebraska Athletics' digital platforms, using audience and campaign analytics to inform strategy, support sales initiatives and identify opportunities for growth. She also manages the Huskers Radio Network social accounts and contributes to sponsored content and digital initiatives across Nebraska Athletics.
Otteman previously served the Nebraska Athletic Department as an athletic communications intern from 2019 to 2023. She served as the sports information director for softball and women's and men's gymnastics while also providing communications support for football, volleyball, and men's and women's basketball. Her responsibilities included producing the official Nebraska Football Game Day program, managing team publications and media relations and contributing content to Huskers.com.
Otteman graduated from Nebraska in 2020 with degrees in sports media and communications and leadership. She received her master's degree in business analytics from Nebraska in 2022.
Updated Sept. 2026.
